Modern Life Dad

Not everything goes according to script, but honestly, that’s where the best parts can happen. It’s all twist after twist, one minute you’re in a regular run, the next you’ve stumbled on something you didn’t expect, and suddenly it’s the highlight of your day. The kind you didn’t plan for, but made the detour oh-so-worth-it. So if you’re up for a little scene switch, there’s always something waiting to surprise you at SM Supermalls in Visayas, where new and upcoming spots bring unexpected finds, exciting firsts, and moments that are all for you. A Sudden Drip Addition Just when everything’s right on track, a new name enters the mix to change the scene. Here comes the first-ever Salomon in Cebu, now open at the 2nd Level of SM J Mall–bringing in performance-driven design that moves seamlessly between function and everyday wear, adding a fresh, unexpected edge to your usual lineup.  A Tasty Surprise  Right when you think you’ve seen it all, something new slips in and ...

SM Supermalls, in partnership with the Bureau of Fire Protection (BFP), led a series of impactful, nationwide initiatives in celebration of Fire Prevention Month. Across its network of most-loved malls and through SM Cares, SM sought to empower Filipinos with life-saving knowledge, preparedness skills, and a shared responsibility for fire safety. Reaffirming its commitment to public safety and community resilience, SM Supermalls, in partnership with the Bureau of Fire Protection (BFP) , led a series of impactful, nationwide initiatives in celebration of Fire Prevention Month, empowering Filipinos with life-saving knowledge, preparedness skills, and a shared responsibility for fire safety across its network of most-loved malls. Mounted through SM Cares, the Corporate Social Responsibility arm of SM Supermalls, the 5th SM & BFP Nationwide Simultaneous Fire Drill engaged almost 30,000 participants composed of SM employees, tenant employees, security and janitorial personnel, stu...

Career, hobbies, social life, relationships—with so many things vying for our attention, sometimes it’s easy to lose sight of what truly matters: living in the moment and finding joy in the mundane. Now, picture this: a Saturday afternoon stroll, slow weekends, a cup of tea in hand. Honestly, when’s the last time you allowed yourself to pause for a while and breathe in times like these? To idealize each and every waking moment, making them seem grander than they are—have you ever wondered what it’s like to fall in love with life again? Well, wander no more, because here at your most-loved SM Supermalls, we’ll show you what it’s like to live with intention and make your happiness the central plot of your own story. From fresh new eats to new finds and experiences to discover, SM City Zamboanga is here to help you imagine what it’s like to experience the best from your point of view. Moments Become Worth Savoring All of a sudden, the food tastes better. You get to enjoy each meal as if ...

SM’s national observation of Earth Hour this year saved 6,079 kwh across all of its most-loved malls. Through its annual participation led by SM Cares, SM not only observes practices that support environmental responsibility and stewardship but leads meaningful, everyday actions that help preserve and protect the environment. An hour for Earth. SM Supermalls switches off non-essential lights in solidarity with Earth Hour, uniting communities in a shared commitment to climate action and a more sustainable future. SM Supermalls has once again led a meaningful local observance of the global Earth Hour. Through a symbolic lights-off practice held at all SM Malls has re-affirmed its strong commitment toward shared responsibility, environmental awareness, and community action across all of its most-loved malls. From 8:30 PM to 9:30 PM , all SM malls nationwide switched off non-essential lights as mallgoers, tenants, and communities came together to take part in activities that made sustainab...

IYKYK: Documenting your daily life is a kind of magic in itself. Whether it’s capturing short clips of small moments at a coffee shop or going full production with your food dump at one of your newly discovered restos, being your own content creator is an adventure you wouldn’t want to miss out on. Another day, another vlog. Who would have thought that saving memories of your seemingly ordinary day-to-day life could make your everyday routine feel more fun and exciting? Hey, hey, hey, it’s your favorite mall here! Welcome to a day in the life with your most-loved SM Supermalls. Come spend a day walking through all the best new discoveries here in Luzon, chosen All For You! 9:30 AM: Morning Treats & Cozy Vibes Start your day right with an early morning drift. Sip on your favorite coffee, nibble on freshly made desserts, and soak in all the Instagrammable corners of these content-worthy hangout spots. Start your day on a sweet note with the first J.CO Reserve in Bulacan at SM City M...

Easter is a time for renewal, joy, and creating "core memories" with the people who matter most. This year,  SM Supermalls  is pulling out all the stops to transform into the country’s premier Easter playground. From high-tech digital egg hunts to world-class international dining, the festivities are set to run until  April 5, 2026 . Whether you’re a parent looking for the perfect "Eggventure" for the kids or a foodie planning a long-weekend feast, your most-loved mall has curated an experience that hits the  MAX . Here is your definitive guide to maximizing your Easter at SM. Bring out those bunny ears and celebrate Easter in SM Supermalls around the country. STEP 1: Feast Like Royalty – Easter Group Dining No celebration is complete without a spread that brings the family together. This Easter, skip the stress of cooking and head to these top-tier dining destinations at SM. 1. Authentic Taiwanese Warmth at Ninepot For a meal that’s as interactive as it is deliciou...

Water is the lifeblood of our planet, yet our marine ecosystems face an unprecedented threat from plastic pollution and improper waste management. In a powerful demonstration of environmental stewardship,  SM Supermalls , through its corporate social responsibility arm,  SM Cares , recently mobilized a massive nationwide coastal cleanup to celebrate  World Water Day . Spanning six strategic locations and involving seven participating malls, this initiative reinforced SM’s long-term commitment to a  Waste-Free Future . By uniting local communities, mall employees, and environmental advocates, SM Cares is proving that the spirit of  Bayanihan  is the ultimate tool for ecological preservation. A Nationwide Movement for Marine Protection The 2024 World Water Day cleanup was not just a one-day event; it was a coordinated effort to shield our coastlines from the rising tide of debris. The activities took place at key coastal hubs, including: Luzon:  SM City ...

In a significant leap forward for environmental sustainability in the Philippines,  SM Supermalls  is strengthening its "green footprint" through a strategic partnership with  Sparklo , a global cleantech leader. This collaboration marks a milestone for the  SM Green Movement , introducing cutting-edge technology to make recycling plastic bottles and aluminum cans more accessible, rewarding, and seamless for millions of Filipino mallgoers. By integrating Sparklo’s advanced  Reverse Vending Machine (RVM)  technology into the existing  SM Green Recycling Machine (GRM)  program, SM Prime Holdings is transforming the way communities view waste. No longer is a plastic bottle just trash; at SM, it is a resource for a sustainable tomorrow. High-Tech Sustainability: How Sparklo RVMs Work The centerpiece of this partnership is the introduction of Sparklo’s AI-driven reverse vending machines. For the first time in the Philippines, customers can interact wit...

The table is set, the aromas are wafting through the air, and the Chavacano spirit of gathering is more vibrant than ever. In Zamboanga City, where every meal is a celebration of heritage and family,  SM City Zamboanga  is elevating the local food scene to a global level. Known as the "Mall of Firsts," SM is introducing a curated lineup of international and homegrown dining concepts that are making their debut in the peninsula. From ceremonial Japanese tea to Michelin-recognized Mindanaoan cuisine, every visit to your most-loved SM is designed to be savored. Here is your ultimate guide to the "Feast of Firsts" at the premier lifestyle destination of the Zamboanga Peninsula. Opening Bites: Sip and Refresh Every great feast begins with a moment of calm. Before diving into heavy mains, these specialty cafés offer a refined start to your culinary journey, introducing global beverage rituals to the city. The Matcha Tokyo: A Zen Beginning Located on the  Third Level ,  Th...